With this recent acquisition of the New York-based littleBits which had invented the electronic building block, Sphero becomes one of the largest player in the educational toys market
August 26, 2019
Sphero has acquired littleBits, a company best known for its electronic kits and educational resources that introduce kids towards learning through education. This deal endows Sphero with the control of littleBits’ various patents that cover everything from robotics, to software, to the Internet of Things. littleBits products are available in more than 70 countries.
“Through this acquisition, Sphero becomes the largest player in its market,” the company claims in a statement on its website. “With a comprehensive offering of hardware, software, curriculum, and training, it is positioned to shape the $150 billion education technology industry.”
littleBits is a New York-based education company which was founded in 2011 by Ayah Bdeir, which makes an open source library of modular electronics that snaps together with small magnets for prototyping and learning toys. The company has its office in San Francisco also and it has partnered with about 20,000 schools till now. littleBits has teamed up with iconic companies such as Disney, Pearson, NYC DOE and Google EDU.
Started in 2010, Sphero creates high-tech robots that encourage learning through play and through the means of experiential STEAM learning. It brings connected toys that links emerging technology with the latest innovations and advancements in robotics. Different from the traditional toys or conventional play-items, these robots and its software allows creating ever-evolving experiences that ultimately changes the way kids play, learn and explore.