R for Rabbit Comes Up With Baby Care Line – Pure & Beyond

R for Rabbit

The new range ‘Pure & Beyond’, by R for Rabbit, consists of skin and body care products for babies. October 31, 2022 R for Rabbit has introduced – Pure & Beyond – which features a range of baby creams, lotions, soaps, body washes, shampoos, baby powders, and baby oils. The newly launched product segment is […]

Baby Forest, a New Ayurvedic Baby Care Brand

Baby Forest

Baby Forest is an Ayurveda-based baby care brand with a dedicated e-commerce website. October 6, 2022 Baby Forest, a baby care brand with the mantra ‘Soham of Ayurveda’, meaning, “to not compromise on the health of the babies”, has been launched. The range offered in the collection includes massage oils, diaper rash creams, and mosquito […]

Mankind Pharma’s Health OK Introduces Multivitamin Gummies for Kids

Health OK

The Health OK Gummies, which come in lemon and strawberry flavours, will fulfill the specific needs of growing children. September 14, 2022 Mankind Pharma’s multivitamin and minerals tablet brand Health OK has launched Gummies for Children. The gummies are meant for kids within the age bracket of 7-17 years old. According to the company’s press […]

Mom and World Launches its Line of KIDSY Products


The brand ambassador of Mom and World, actor and celebrity influencer Anita Hassanandani will be promoting the KIDSY products across various platforms. June 24, 2022 The vegan, derma-certified brand, Mom and World has introduced its range of kids’ products – KIDSY on its e-commerce website. The brand ambassador of Mom and World, actor and celebrity […]

Zola brings a collection of fashionable and comfortable maternity wear for to-be moms


Launching its maternity wear line, Zola has expanded its offerings to emerge as an all-inclusive women’s fashion destination. February 28, 2022 One of the leading Indian online women’s clothing brands, Zola has recently introduced a new maternity wear collection to bring the would-be mothers the option to adorn a comfortable and confident look during pregnancy. […]

India’s Sovereign Wealth NIIF Invests in FirstCry


The majority of the secondary financing of FirstCry is from NIIF and Premji, and a few other investors have also onboarded in this new funding round. February 11, 2022 India’s sovereign wealth fund – the National Investment and Infrastructure Fund (NIIF) — has made its first bet on FirstCry, India’s largest e-commerce firm for newborns, […]

Baby Care D2C brand Baby Amore gets Funding from GetVantage

Baby Amore

In the first year of operations, Baby Amore has sold 30,000 products; in 2021, the company clocked revenue of INR 3.5 crore, up 70 percent from the previous year. January 29, 2022 Baby care startup Baby Amore has secured undisclosed external funding from GetVantage, a revenue-based financing fintech platform, and marketplace. Started in 2019 by […]

Myntra Brings Justice, a Girl Kidswear brand, to India


The kidswear category on Myntra grew 100 percent year-on-year in the current year. “The addition of Justice brings a unique proposition to the premium segment in ‘tween’ wear, a space occupied by very few brands,” Myntra said in a statement. December 24, 2021 Indian e-commerce platform Myntra has brought Justice, a US-based online clothing and […]

Chicco India launches its E-Commerce Website

Chicco India

To ensure a seamless and hassle-free online shopping experience, Chicco has joined hands with SalesForce, Increff, and Shiprocket. The new Chicco website offers wider range of exclusive products from their different categories. December 16, 2021 Chicco, a premium brand in the baby care industry, has launched its e-commerce website with the intent to make Chicco […]

MiArcus – Extensive Array of Products for a Pleasant and Memorable Motherhood


“Beginning our journey as an online store during the pandemic last year, we’ve now already started launching company-owned physical stores this year with the first showroom in Ludhiana followed by our flagship store in the DLF Mall of India… We also plan to expand across metros and mini-metros” Founded amidst the pandemic times in 2020, […]