NUK Introduces Sustainable Feeding Collection Inspired by Parents’ Growing Desire for More Sustainable Baby Care Solutions.
March 24, 2022
With 70 years of experience in providing the highest quality baby care and feeding products, NUK has introduced its first-ever sustainable collection – NUK For Nature, which consists of pacifiers, cups, plates, bowls, and baby utensils. The collection is inspired by parents’ growing desire for more sustainable baby care solutions. The NUK For Nature products use recycled and recyclable packaging and include instructions from How2Recycle on how to dispose of it in a sustainable way.
The paperboard packaging for the pacifiers, cups, plates, and bowls is made from 100 percent recycled fibers. Additionally, the orthodontic pacifiers include a reusable pacifier storage case and are made using green electricity from renewable sources as part of NUK’s 2012 commitment to keeping energy consumption as low as possible with a standardized energy management system. The NUK Pretensil set features recyclable paperboard packaging.
Antoine Forbin, President of Baby Care at Newell Brands, says, “At NUK, we believe that big changes start with small steps, which is why we’ve focused our efforts on developing a sustainable feeding collection, NUK For Nature.”
The NUK For Nature Collection consists of seven new products each of which comes in several nature-derived colors and organic aesthetics:
Orthodontic Pacifiers, 2-pack: Naturally shaped to soothe just like mom, these pacifiers are made with plant-based plastic from 100 percent renewable sources, whose origin is independently certified.
COMFY Silicone Pacifiers, 2-pack: Designed with soft comfort and a perfect fit, this product offers an elevated look at accessible price points.
Everlast Cups Hard Spout: These cups are 100 percent leak-proof and feature an extra-durable design.
Everlast Cups with Weighted Straw: These cups are 100 percent leak-proof, extra-durable, and include a weighted straw to drink from any angle.
Suction Plate + Lid: Strong suction keeps plates in place and includes lids for easy storage while on the go.
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Suction Bowls + Lids, 2-pack: Each bowl features deep curves to help babies get more food onto their spoons as they scoop against the sides.
Pretensil Training Set: Offers a small, easy-grip handle for a baby’s natural grasp to support independent feeding.