Connect with us

News

MSME Minister Launches New Khadi Products — Baby Wear, ‘Use and Throw’ Slippers

The new range of babywear is Khadi’s first-ever cotton clothing for babies. KVIC has used 100% hand-spun and handwoven cotton fabric that is soft on the tender and sensitive skin of babies and prevents any rashes or skin irritation.

August 05, 2021

Khadi Babywear

At the launch, at Khadi Bhawan in Connaught Place, New Delhi (Twitter/@MeNarayanRane)

Minister for MSME Shri Narayan Rane has launched Khadi’s two new exclusive product ranges – Khadi cotton babywear and unique Khadi handmade paper slippers – at Khadi India’s flagship showroom in Connaught Place, New Delhi. Minister of State for MSME, Shri Bhanu Pratap Singh Verma, and Chairman KVIC (Khadi and Village Industries Commission) Shri Vinai Kumar Saxena were present on the occasion of the launch.

The new products include Khadi’s first-ever cotton clothing for babies. To begin with, KVIC has launched sleeveless vests (jhablas) and frocks along with bloomers and nappies for newborns and up to 2 years old babies. KVIC has used 100% hand-spun and handwoven cotton fabric that is soft on the tender and sensitive skin of the children and prevents them from any rashes or skin irritation.

While Khadi cotton babywear is priced at Rs 599 per piece; the handmade paper slippers cost Rs 50 per pair. The two new products can be purchased at the Khadi showroom in Connaught Place as well through KVIC’s online portal.

While launching the new Khadi products, Shri Rane emphasized on aggressive marketing of eco-friendly and sustainable products. He said by capturing a bigger market share in this sector, KVIC can create more employment opportunities and increase its consumer base by a big margin.

Also Read: ISRO Launches Merchandise Programme with Theme-Based T-Shirts, Toys

KVIC Chairman Shri Saxena said that the products have been developed by KVIC with the objective of supporting the industry and creating sustainable employment for artisans. He said it is also for the first time that KVIC has ventured into the production of babywear.

Trending