French luxury goods and fashion house Christian Dior SE has collaborated with Inglesina, a specialist in luxury baby strollers and highchairs, to create a stroller.
Designed and created in the company’s workshop in Italy, this stroller features the Dior logo and highlighted by its iconic Oblique pattern.
September 15, 2020
Christian Dior SE has introduced its first-ever baby stroller, which is a stylish and premium stroller. The stroller features a unique oblique pattern and it marks the debut of the luxury fashion brand into the baby stroller market.
Created in collaboration with Italian brand Inglesina — best known for its deluxe baby strollers and highchairs — Dior’s inaugural pushchair is highlighted by its iconic Oblique pattern found on the adjustable canopy, offering opulent protection from the sun and rain. The statement lavish accompanying diaper bag follows the same design theme, while additional branding hits make its way on to the handles and wheels. The stroller can be taken out or set into the frame and arrives with additional support and comfort for babies and an innovative ventilation system and mattress fashioned with natural bamboo fibers.
The new pram is a statement addition to the Cordelia de Castellane-designed Baby Dior label, which has offered baby and childrenswear since its launch under Monsieur Dior’s successor, Marc Bohan, in 1967.
The Inglesina x Dior Oblique Print Baby Stroller is available now in Europe, the Middle East, Singapore and Hong Kong, and is set to be launched in Mainland China and Japan in December 2020.