LEGO City Stuntz – For New Action-Packed Adventures
The new range features ten new products, each set allowing kids to recreate real-world scenarios, providing them with the opportunity to be in charge of their own stories and decide the situations and adventures. September 13, 2021 The LEGO Group has introduced a new playset – LEGO City Stuntz that is designed for an adventurous […]
Snapdeal Sees 493 Percent Surge in Kidswear Sales in Jan-July
Kidswear has attained the highest growth amongst all categories on Snapdeal in the first half-year of 2021. September 10, 2021 Indian e-commerce company Snapdeal has witnessed a huge surge in the sales of kidswear in terms of units sold. As published in a news report, the sales have grown by 493 percent from January to […]
Spin Master Launches Peek-A-Roo: An Interactive Panda-Roo Plush Toy
Peek-A-Roo is an interactive plush that responds to touch with over 150 cute sounds and actions. September 06, 2021 Spin Master has introduced – Peek-A-Roo, an interactive plush toy having an animated pouch that reveals a baby inside. Part panda, part kangaroo, – the soft and colorful animated plush toy has a magical interactive pouch […]
Russian Kidswear Label Choupette Enters Indian Market
The kidswear label is intending to establish a PAN-India presence over the next few years by launching its outlets across the country. September 04, 2021 Choupette, a Russian kidswear brand, has entered the Indian market by starting its first store at Ambience Mall, Vasant Kunj in Delhi. The store has a diverse collection of elegant […]
aha Partners With Green Gold to Foray into Kids Content
aha will produce and stream content for children by bringing an eight-episode animated show ‘MahaGanesha’ on its vertical – aha Kids in partnership with Green Gold Animation. September 04, 2021 Telugu language OTT streaming platform aha has launched a dedicated segment for kids’ entertainment – aha Kids, with its first-ever animated original MahaGanesha. The eight-episode […]
Youth Aiming to Expand Indian Toy Market Globally, says PM Modi
PM Shri Narendra Modi affirmed in the radio program ‘Mann Ki Baat’ that the youth today is focussing on improving the processes, variety, and technology in toymaking and experimenting with new things. September 03, 2021 Stating that the toy industry has a huge market of around INR 6 to 7 lakh crore in the world, […]
FirstCry Celebrates ‘Fussy Moms’ in a New Campaign ‘Fussy is Fantastic’
The campaign conceptualized by Fatmen Advertising resonates with the idea that the fussiness of mothers should not be looked down upon, rather it should be encouraged by looking at the good that comes out of it. September 01, 2021 Firstcry has launched its brand new ad campaign titled ‘Fussy Is Fantastic’ that is conceptualized by […]
Popees Baby Care to Increase its Market Presence in South
Excelling their target during the challenging times of the ongoing COVID-19 pandemic has encouraged the company to consider expanding domestically as well as internationally. September 01, 2021 One of the prominent clothing brands for babies and kids – Popees Baby Care Products Private Limited is intending to expand its retail market presence in the South […]
Etikoppaka Toys to be Promoted Extensively
In the review meeting spearheaded by the District Collector Mr. A. Mallikarjuna, the officials were directed to work on measures for the promotion of Etikopakka Toys. August 31, 2021 In a move to promote Etikopakka toys, District Collector of Vishakhapatnam (Andhra Pradesh), Mr. A. Mallikarjuna has instructed officials to find out the different countries that […]
Trichy: MSME Ministry to Support Domestic Manufacturing of Toys
The development institute of Micro, Small, and Medium Enterprises (MSME-DI) has extended support to the MSMEs associations in Trichy. August 25, 2021 With the aim to encourage the domestic manufacturing of toys, the development institute of Micro, Small and Medium Enterprises (MSME-DI) has reached out to the MSMEs associations in Trichy with financial and […]