Elenco launches Expanded Snap Circuits Lineup and partners with Smartivity Labs

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The Illinois-based STEM Toys Company has also partnered with Smartivity Labs to distribute Smartivity branded educational toys and kits throughout North America. Elenco has introduced Snap Circuits Coding; MyHome kits to teach “electricity to everyone”; Teach Tech Screenless Coding, and Smartivity Activity Kits. March 17, 2020 Elenco, maker of the Snap Circuits line of STEM […]

PlayShifu Announces New Augmented Reality Toys

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Bengaluru-based PlayShifu has expanded its successful Plugo and Orboot product lines and also launches new flagship line Shifu Tacto. January 08, 2020 PlayShifu, the leading augmented reality (AR) toy company teaching foundational STEAM skills through physical and digital play, launches its newest products ahead of the 2020 International CES. New products include Shifu Tacto, three […]

Hamleys starts its store in Noida, Goa, Kanpur and Delhi in succession

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Having accomplished the milestone of owning more than 100 stores in India, Reliance-owned Hamleys is growing by leaps and bounds and is starting its stores in multiple cities on the trot. December 07, 2019 Hamleys has started its store in four different locations- Noida, Kanpur, Goa and Delhi. In Noida, Hamleys now owns a store […]

Toon Mart starts its 8th store in Kandivali, Mumbai

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The retailer is known for bringing a range of character-based merchandise products including toys, accessories, clothing and more. October 30, 2019 Toon Mart has started its 8th retail store in Mahavir Nagar, Kandivali in Mumbai. The store houses a wide range of character-based products and it has all the favourite toon characters including products such […]

Lovevery raises USD 20 million from Silicon Valley’s biggest names

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The Boise-based educational toys company has pocketed funding from Google ventures Maveron, Google Ventures, Reach Capital, the Chan Zuckerberg Initiative, and Collaborative Fund in the series B round. October 24, 2019 A company that makes educational toys which are designed to advance learning and brain development in toddlers and kids, Lovevery has gathered USD 20 […]

Sphero introduces Mini Activity Kit

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The Mini Activity Kit by Sphero is STEM-inspired which fosters the imaginative and learning skills in children October 10, 2019 Sphero has announced the release of the Mini Activity Kit that includes every prerequisite that kids need to get rolling, coding, and playing. This STEM-inspired kit comes with an exclusive clear Sphero Mini app-enabled robotic […]

Target to power the new website of Toys “R” Us

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One of the largest US retailers, Target Corp has a huge toy inventory, and fulfillment services which will bolster up the online presence of new Toys“R”Us store and the online experiences of its consumers. October 09, 2019 Target has officially declared that it is teaming up with the parent company of the Toys “R” Us […]