The toy products in the Sehore district of Madhya Pradesh have been included in the ‘Ek Zila Ek Utpad’ scheme.
November 12, 2021
Madhya Pradesh Chief Minister Shivraj Singh Chouhan has affirmed that efforts will be made to procure the GI tag to make Budhni’s toy products world-famous after Budhni. Other toys will also be made other than wood by forming clusters to compete with the world market. Chief Minister Shri Chouhan was addressing the Khilaunakari Budhni Toy Festival on Saturday. Member of Parliament Shri Ramakant Bhargava, Chief Minister Shri Chouhan’s wife, Smt. Sadhna Singh and other public representatives were present at this festival, which will continue till November 14.
CM Chouhan said that it has come to his knowledge that many businessmen earn more by engaging in online marketing. Some online companies sell Budhni toys for up to 5 times more price. The proposition is that only local artisans should do this work for which the government will prepare a network.
Recently, the toy products in the Sehore district have been included in the ‘Ek Zila Ek Utpad’ scheme which was started in the Indian state in line with the vision of Prime Minister Narendra Modi. Also, the training will be provided by making clusters for the low cost of toys, finishing, and necessary machinery will also be installed for manufacturing other toys.
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He also asserted to the self-help groups that he will work to ensure that better market opportunities are being made available to their products. Further, he talked about providing employment to the youth by providing them training of their interest. In addition to Mudra Yojna, youth should take advantage of Pradhan Mantri Street Vendor Scheme and Mukhya Mantri Path Vikreta Yojana, he added.