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Silver Cross to introduce its baby wear collection

The premium British brand has come up with its first baby wear collection, after launching a range of bed linens and sheets

September 20, 2019

Silver Cross is going to introduce its first baby wear collection and it is a new venture for the British brand having an unmatched legacy of more than 140 years. The collection of premium baby wear garments will be launched online from 23rd September, 2019.

The brand had recently introduced its first heritage beddings collection that is crafted from luxurious cotton sateen in an aesthetically pleasing neutral palate of ivory and dove grey. While each piece has a traditional handmade feel with exquisite embroidered detailing and premium trims, there is a touch of timeless style in this deluxe heritage bedding collection. The range includes a musical cot mobile, deep padded cot bumper, baby changing mat, cot coverlet and beautiful cotton cot sheets.

Silver Cross offers a wide range of prams and pushchairs, a furniture range for home and nursery, car seats and accessories, beddings collection and so on. It is one of the most coveted and prestigious brands having established its presence in more than 70 countries around the world. It is headquartered in Yorkshire, England and has its offices in Hong Kong, Shanghai, Melbourne, and Barcelona.

Called as the ‘de première classe’ in the strollers’ category, the name Silver Cross has long been associated with the royal family. The association can be traced back to the time when a pram was tailor made to be supplied for King George VI. It was in 1877, William Wilson who founded the company designed and created the world’s first baby carriage. From 1900s, the company had carved a niche for itself as a leading manufacturer of the world’s most exclusive and exquisite baby coaches which were regarded as the “Rolls-Royce of prams”.

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