Desi Toys – Engaging Toys & Games on Indian Tradition with a hint of Nostalgia

Desi Toys

“With our distinct range, we are not only reviving the childhood toys and games but also innovating new ones keeping the Indian roots and nostalgic factor alive which makes us quite unique.” ‘Desi Toys’ is an ‘India Inspired, India Made’ brand. Started in 2012, the toy brand is not just reviving the classic and iconic […]

Koppal Toy Cluster in Karnataka to be Operational from March

Koppal Toy Cluster

The upcoming toy cluster is expected to attract an investment of INR 4000 crore and it will contain more than 100 large and small manufacturing units along with an incubation centre for toy manufacturing and ancillary activities. January 10, 2022 The Koppal Toy Cluster (KTC), the first-of-its-kind toy manufacturing cluster in the country, is all […]

D2C Firm Fluid Ventures Invests in Sustainable Toy Brand Shumee Toys

Shumee Toys

Shumee plans to use the funds in the expansion of its product portfolio and building a parent community in line with its key focus on building a premium wooden toys brand having a global reach. December 29, 2021 Bengaluru-based sustainable toy brand Shumee Toys has raised an undisclosed amount of investment from D2C-focused Venture Capital […]

Smartivity Nominated for Global Toy of the Year Awards


Smartivity was also selected by Time Magazine as the Top 6 Toy Brands globally in 2020. The toy company has established a strong network of 1000+ retailers in India and has achieved an exponential 150 percent growth YOY from 2020 to 2021. December 27, 2021 Smartivity Labs has become the first Indian toy brand to […]

Dia Mirza Invests in a Sustainable, Wooden Toy Brand shumee

Dia Mirza invests in Shumee

shumee has sold more than 200,000 toys since its launch, which marks a significant milestone for the homegrown toy company. November 01, 2021 Wooden toy-making company Shumee Toys has brought Dia Mirza on board in the key roles of a strategic investor as well as the brand ambassador. The foundation of the Bengaluru-based company has […]

Funskool India Launches 15 New Products

Funskool India

The festive collection from the MRF Group-promoted toymaker has a plethora of options in various categories. October 16, 2021 Funskool India Ltd has launched 15 new products for the festive season. Conceptualised, ideated, and designed by the in-house toy developers, the new products include – games, puzzles, role-play toys, and DIY kits. The range from […]

Toycathon: PM Modi Urges to be Vocal for Local Toys

PM Narendra Modi

Emphasizing the importance of toys, PM Modi has reiterated the focus should be on developing toys and games that represent the Indianness in interesting and interactive ways. June 28, 2021 Urging people to be “vocal for local toys”, PM Shri Narendra Modi said that about 80 percent of the toys were being imported by India […]

Mukesh Ambani Plans to Quadruple Hamley’s Outlets


Hamleys, a British retail icon that hasn’t made a profit for a number of years, plans to quadruple its outlets in the former British colony to more than 500 in three years despite the pandemic. April 14, 2021 Hamleys, a British retail icon that hasn’t made a profit for a number of years, plans to […]

Hasbro India Introduces Monopoly Games Made In India


In a bid to demonstrate the Monopoly brand’s commitment to the community, Hasbro India will donate one toy for each fan vote on the Community Chest Challenge. April 05, 2021 On the occasion of World Monopoly Day i.e. on March 19, 2021, Hasbro India has launched new additions to the Monopoly franchise in India. The […]