MyGlamm acquires Parenting Platform BabyChakra
MyGlamm will have a portfolio of more than 80 baby personal care products such as washes, lotions, and creams which will be branded as BabyChakra products. August 19, 2021 Direct-to-consumer beauty and personal care retailer MyGlamm has acquired parenting platform BabyChakra. This marks the foray of the company into the baby care and parenting category. […]
British Kids Wear Brand Lilly + Sid Launches in India
Lilly+ Sid has entered the Indian market in a digital-first approach with an exclusive tie-up with Reliance Retail’s Ajio. August 03, 2021 Norlanka Brands, the retail arm of PDS Multinational Group, has acquired a majority stake in Lilly + Sid, the organic British kidswear brand, and introduced the brand in India. The kidswear brand has […]
India Needs Technical Regulations to Ensure Toys Meet Global Standards: PHDCCI
India should come out with more quality control orders and technical regulations for different products to check inferior and low-quality imports from China, industry chamber PHDCCI President Sanjay Aggarwal said in a statement. August 03, 2021 There is a need to ensure the manufacturing of quality toys that meet global standards and attract large-scale investments […]
ISRO Launches Merchandise Programme with Theme-Based T-Shirts, Toys
Customized ISRO-theme-based products propagating achievements and laurels that ISRO brings to the nation will be available, ISRO said. August 02, 2021 The Indian Space Research Organisation has formally launched its theme-based merchandise programme with the selection of the first batch of nine registered ISRO merchandisers. Customized ISRO-theme-based products can play a ”game-changing” role in creating […]
Renowned German Baby Skin Care Brand ‘Sanosan’ forays into Indian Market
The German Baby Skincare Brand will be imported and marketed in India by renowned dermatology company – Glowderma Lab Pvt. Ltd. April 01, 2021 German brand Sanosan, which caters to the skincare needs of babies is gearing up to expand its footprint into the Indian market. Sanosan is a renowned brand from 70 years old […]
Sebamed Planning to Start Local Manufacturing, New Price Points, and Smaller Variants
The German brand has a range of products in the baby care segment. In addition to the local manufacturing-plans, the brand is also considering investing in brand building and network expansion to grow 10 times in the next five years. April 01, 2021 Within its multi-faceted strategy to ramp up its presence in India, the […]
Government Approves Eight Toy Manufacturing Clusters Worth Rs 2,300 Crore
The plan to establish toy clusters is under the existing set of schemes such as SFURTI and the eventual goal is to set up 35 toy clusters across the nation. February 22, 2021 With the aim to propel the ‘Make in India’ initiative for domestic manufacturing of toys, the Central Government has granted approval for […]
Toys Sector: Government may announce formulation of policy in Budget 2021
The central government has been making significant efforts in the direction of boosting the domestic manufacturing of toys. January 27, 2020 The government may in the Budget next week announce the formulation of a dedicated policy for the toys sector to boost domestic manufacturing, sources said. They said the policy will help in creating a […]
Mandatory BIS norms for toys aimed at curbing low-quality imports
The production of quality of toys has been The Quality Control Order issued by the BIS has been come into effect since January 1. January 08, 2020 The government has made BIS quality standards mandatory for toys from January 1 to curb cheaper and low-quality imports, Consumer Affairs Minister Mr. Piyush Goyal said, even as […]
Myntra’s kidswear segment grows by 90% in 2020, the platform forays into toys and adds 200 kids brands
Kidswear has attained the highest growth amongst all categories on Myntra in 2020. The e-commerce platform has introduced 850 toys in the segment which is going to be expanded in the coming months. January 07, 2021 Kids’ – as a category of apparel and accessories is emerging as a strong and promising segment for Myntra […]