D2C Firm Fluid Ventures Invests in Sustainable Toy Brand Shumee Toys

Shumee Toys

Shumee plans to use the funds in the expansion of its product portfolio and building a parent community in line with its key focus on building a premium wooden toys brand having a global reach. December 29, 2021 Bengaluru-based sustainable toy brand Shumee Toys has raised an undisclosed amount of investment from D2C-focused Venture Capital […]

SuperBottoms Raises INR 3.5 Crore from Alteria Capital

Pallavi Utagi SuperBottoms

The baby care startup has raised about INR 15.75 crore (USD 2.1 million) across a Series A and seed round from Singapore-based DSG Consumer Partners, Ash Lilani-led Saama Capital, and Kunal Bahl’s Titan Capital. December 02, 2021 Baby care brand Superbottoms has raised INR 3.5 crore in a venture debt funding round led by Alteria […]

Mamaearth Raises USD 50 million Funding Led by Sofina Ventures


The D2C brand plans to deploy the funds to drive brand growth through expanding its offline distribution and explore inorganic growth opportunities. July 27, 2021 Mamaearth, the toxin-free personal care brand, has raised USD 50 million in a funding round led by Sofina Ventures SA. Existing investor Sequoia Capital India has also participated in the […]

Nobel Hygiene raises Investment from Quadria Capital and Sixth Sense Ventures

Nobel Hygiene

In the last two decades, Nobel Hygiene has expanded its portfolio to also cater to baby and feminine hygiene products. The company has demonstrated a two-decade track record of growth and has been at the fore with respect to the efforts to advance and contribute to the growth of the disposable hygiene market in India. […]

Superbottoms Raises USD 2 Million in Series A Funding


The funds raised will be invested in initiatives that will help spread awareness around the concept of cloth diaper to a larger audience base, Pallavi Utagi, founder of SuperBottoms, said. April 07, 2021 Baby products startup, SuperBottoms has raised USD 2 million (Rs. 14,87,20,200) as a part of its Series A funding round from Saama […]