Creative Kids and Hasbro joins hands to produce new Play-Doh Compounds
Initially, the product line will be introduced in the spring of 2022 for all distribution channels and its promotion will be supported by a marketing campaign. January 11, 2022 Creative Kids, the platform for fun and interactive kids’ arts and crafts and STEM toys, has partnered with Hasbro, Inc. the global play and entertainment major, […]
Flipkart Joins Hands with Kids Fashion Platform Hopscotch
Flipkart has registered a 60 percent y-o-y growth in the kids’ fashion segment, with most of the new customers based from Tier-2 regions. December 06, 2021 Flipkart has teamed up with Hopscotch to make the kids’ fashion platform’s wide range available across the country through e-commerce. This is part of the e-commerce company’s strategy to […]
Flipkart JV to bring Toys“R”Us to online customers in India
In this partnership, the collective expertise of Flipkart and Ace Turtle makes them the partner of choice for Toys“R”Us’s growth in India. June 22, 2021 E-commerce major Flipkart has formed a joint venture with Ace Turtle to bring Toys“R”Us and Babies“R”Us to its platform. As published in a leading daily, the joint venture company has […]
Mattel and Sanrio fashion ties up for Barbie and Hello Kitty
The two iconic doll brands have collaborated to launch a range from early next year. November 11, 2020 Mattel has partnered with Sanrio to create a new association between the iconic doll brands – Barbie and Hello Kitty, marking their collaboration for the first time as the two have come together in the consumer products […]