PlayShifu Raises USD 17 Million in Series B Funding Led by Inventus

Playshifu Founders

The AR-based toy company plans to expand its product portfolio from 10 to 30 products to cover over 20 early-learning skills by 2022. April 07, 2021 Bengaluru-based PlayShifu has raised USD 17 million in a Series B fundraise from a number of investors led by Inventus Capital India with Inflexor Ventures joining as a new […]

Hot Wheels by Mattel goes digital with a video game tie-in

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Touted as Mattel’s biggest launch, the new digital upgrade would feature improved track and fancier cars that would be more entertaining and interesting to Gen-Z kids June 17, 2019 The number-one-selling toy in the world -Hot Wheels cars, in the recent move to be even more engaging for kids is going to introduce a way […]