Sidrock Denim Launches Sustainable Kidswear Line

Sidrock Denim

The kidswear label incorporates fun prints and a variety of textures in its premium range of clothing collections for children. November 09, 2021 Sidrock Denim offers a kidswear collection keeping sustainability and quality in mind. The brand presents premium kidswear for both boys as well as girls at an affordable price range. It’s pretty logical […]

Chicco India Launches AW’21 Collection

Chicco Winter wear

The new range brings together the best edit of Chicco creating the ultimate destination for Kid’s apparel shopping. October 13, 2021 Experiencing different seasons with your little one and getting to dress the baby accordingly is so much fun! As we usher in the autumn season, the transitional season comes with fluctuating weather; sometimes autumn […]

British Kids Wear Brand Lilly + Sid Launches in India

Lilly and Sid

Lilly+ Sid has entered the Indian market in a digital-first approach with an exclusive tie-up with Reliance Retail’s Ajio. August 03, 2021 Norlanka Brands, the retail arm of PDS Multinational Group, has acquired a majority stake in Lilly + Sid, the organic British kidswear brand, and introduced the brand in India. The kidswear brand has […]

The LEGO Group Reveals First Prototype LEGO Brick Made From Recycled Plastic

The LEGO Group

The prototype is made from recycled PET sourced from suppliers in the United States that use US Food & Drug Administration (FDA) and European Food Safety Authority (EFSA) approved processes to ensure quality. July 09, 2021 The LEGO Group has unveiled a prototype LEGO brick made from recycled plastic, the latest step in its journey […]

Mattel PlayBack to Give Old Toys New Life

Mattel

With the new takeback program, families can now send old toys back to Mattel, which will recover and reuse materials for use in future Mattel products. May 18, 2021 Mattel has launched Mattel PlayBack, a toy takeback program that will enable families to extend the life of their Mattel toys once they are finished playing […]

Hasbro is Phasing Out Plastic From Packaging

Hasbro

The global toy company plans to eliminate all plastic packaging for new products by the end of 2022 and is introducing two new products that will “bring sustainability to family game night.” March 23, 2021 Hasbro, the global play and entertainment company and the creator of iconic toys and games such as –Nerf, My Little […]