Mattel will produce toys based on Hello Kitty and other Sanrio characters
Sanrio, the maker of Hello Kitty and Friends, has signed an agreement with Mattel for a new toy line June 07, 2019 Mattel Inc. has announced an international licensing deal with Japan-headquartered Sanrio Co., Ltd. Sanrio’s best-known character is Hello Kitty, a little anthropomorphic cat girl and it is one of the most successful marketing […]
Mattel Toys introduces a new card game called Silicon Valley Startups
Silicon Valley Startups is sold at Target stores and online and will be available at all the mass retailers in the USA January 03, 2019 Mattel Toys has launched ‘Silicon Valley Startups’ which is a card game that involves pitting “Entrepreneurs” against each other to pitch hysterical and unique startup ideas to “Investors.” The brand […]