Tablez Group launches Toys“R”Us store in Vashi, Navi Mumbai

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The retail conglomerate currently operates more than 70 outlets globally and plans to expand to 250 stores in India over the next five years.   November 23, 2020 Tablez, the leading organized retail group, launched a new store of the global retail toy brand Toys“R”Us at Navi Mumbai, Inorbit Mall today. This is the 14th store […]

Fisher Price Completes 90 Years, Opens Virtual Toy Museum

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The museum can be redirected to a virtual gift shop that sells limited-edition apparel, accessories, and housewares from Mattel’s e-commerce site. With the arrival of the holiday season, the iconic toy company is looking to offer its customers a seamless virtual experience that taps into nostalgia for its toys that have been favorites of many […]

Mattel sales soars in the pandemic

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The iconic toy company is manufacturing more than usual to avoid product shortages. Its classic toys are thriving in the absence of new movie franchises. November 02, 2020 Mattel Inc. has announced the rise in its sales as much as 13% after third-quarter results have surpassed expectations, as a great number of parents have been […]

Funskool become first toy manufacturer to get BIS certification

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The toymaking company’s plant in Ranipet, Tamil Nadu is the very first toy manufacturing unit from South India to get the BIS accreditation for non-electric toys. October 12, 2020 MRF Group’s Funskool India has become the first Indian toy manufacturer to get certified by the Bureau of Indian Standards for Safety for electric toys, ahead […]

Toys Sector update: BIS Toys Certification now to be enforced from January 1, 2021

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In view of the ongoing pandemic, the Centre has announced to extend the time period given to the domestic toy manufacturers for compliance with new quality standards. Thus, according to the latest notification by DPIIT, the Toys (Quality Control) Order, 2020 will be executed from January next year instead of September 2020 September 18, 2020 […]

LeapFrog Introduces New Infant and Preschool Learning Toys

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The new innovative toys- Speak & Learn Puppy, 100 Animals Book and Pick Up & Learn Vacuum have been introduced in the Infant and Preschool collection of toys of the American toymaking firm. September 05, 2020 LeapFrog Enterprises, Inc. has announced the launch of innovative new additions to its award-winning infant and preschool collection. The […]

LEGO plans to open 74 stores this year as it sales surge up to 14%

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The Danish toymaker is all set to start its 74 stores as to meet its goal of opening 120 stores in the year. Its sales in the first half of 2020 were 14% higher than last year, and operating profits has grown to 11%. September 05, 2020 The LEGO Group has seen a 14% surge […]

Toy R Us partners with Amazon for online sales

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The current website of Toys R Us was re-launched in October 2019 under its new parent company- Tru Kids brands. With this partnership, Amazon will now support orders placed through the website. August 27, 2020 Toys R Us has partnered with the e-commerce giant – Amazon to support its online orders and sales. Now, with […]

Mukesh Ambani plans Hamleys expansion despite the COVID-19 pandemic crisis

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The expansion plans includes opening new stores and the leading toy retailer is in the final stages of designing the refurbishment plan of its seven-floor flagship store on London’s Regent Street. The toy retailing company also wants to open pop-up stores in Manchester, Liverpool and Newcastle, England, and expand into Western Europe, Australia, the U.S. […]