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National Action Plan for Toy Industry, Mega Textile Park Scheme Under Consideration

A scheme to institute a Mega Integrated Textile Region and Apparel (MITRA) Park, spread over 1,000 acres of land with state-of-the-art infrastructure, common utilities, and R&D lab is under consideration.

January 02, 2021

Toys

An e-commerce platform through Digital India Corporation, Ministry of Electronics and Information Technology, is also in the offing that will provide a direct marketing platform to the handicraft artisans.

A national action plan for the country’s toy industry has been prepared with the collaboration of 14 central ministries involving need-based interventions for the overall development of the sector in 13 identified handicraft toy clusters.

As part of the initiative to promote the domestic toy industry, a National Toy Fair is proposed to be held between February 27 and March 3, 2021, the textile ministry said.

The ministry said a scheme and a Mega Integrated Textile Region and Apparel (MITRA) Park, in over 1,000 acres of land with state-of-the-art infrastructure, common utilities, and R&D lab, are under consideration.

So far, 59 textile parks have been sanctioned under the Scheme for Integrated Textile Parks, out of which 22 have been completed.

The ministry also stated that it is developing an e-commerce platform through Digital India Corporation, Ministry of Electronics and Information Technology, to provide a direct marketing platform to the handicraft artisans.

“In the first phase, the artisans/weavers from 205 handicraft/handlooms clusters are being selected throughout the country for uploading the handicraft/handlooms product on the portal,” the ministry said in its Year-End Review.

Sourced via PTI

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