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Hot Wheels and Mario teams up to bring together a range of play sets

The two iconic companies have released the series of Mario Kart die-cast vehicles and track sets

July 01, 2019

Hot Wheels and Mario has announced their association to bring together the global release of Hot Wheels Mario Kart die-cast vehicles and track sets.

Hot Wheels’ Matt Brutocao says about their association: “Mario Kart and Hot Wheels are two of the most iconic brands in play, each with their own storied history and devoted fan base, so the combination of the two is something very special. Our new Hot Wheels Mario Kart line creates an exciting Mario Kart play experience, complete with fun characters, authentic details and the type of out-of-this-world racing challenges that are synonymous with Hot Wheels.”

Mario Kart is a series of go-kart-style racing video games developed and published by Nintendo as based on its trademark Super Mario series. The first in the series, Super Mario Kart, was first introduced in the market in the year 1992 on the Super Nintendo Entertainment System.

Hot Wheels, introduced by Mario Kart is a series of go-kart-style racing video games designed and developed by Nintendo as based on its trademark Super Mario series. The first in the series, Super Mario Kart, was launched in 1992 on the Super Nintendo Entertainment System.

The Hot Wheels Mario Kart die-cast vehicles and track sets series is available in the U.S. exclusively at Target.com and select Target stores from June 23rd, 2019, as well as at select retailers around the globe.

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